Finishing up a client's recent sweepstakes last week reminded me of many previous games I've created and managed throughout my years in the industry. I once managed a sweepstakes for...
Posted by | October 23, 2017
My first job in marketing was with a furniture manufacturing company. The corporate office was set up with the executive offices in the front of the building (Marketing, Sales, HR,...
Posted by | August 29, 2017
Content might be king, but it's the organization of content that rules. Without a clear structure for when and where you're posting your content, it's difficult to keep up. Especially for...
Posted by | May 17, 2017
It’s that time of year again. Temperatures are soaring, pools are opening, and companies everywhere are gearing up to welcome their summer interns. We, at Second Story, are no different....
Posted by | April 19, 2017
The history of blogging dates back to the mid 90s when Swarthmore College undergrad, Justin Hall started an online "open diary." The New York Times crowned him "The founding father of...
